THE ASSEMBLY: GET YOUR PITCH RIGHT
Dear Creative Entrepreneur,
Ever been networking at an event, someone asks you, “What do you do?” and you get stuck?
Fear not, The Assembly is here to help with that. A lot of entrepreneurs have a vision for their business and know exactly what they do but communicating that is a different ball game.
What’s the quickest way to capture someone’s attention and get them to have an interest in your business or product?
How do you ensure that your key competencies and value proposition are communicated effectively within that short space of time?
“Get Your Pitch Right” is a Masterclass that allows you to perfect the art of pitching your business to either a prospective investor, partner or customer.
About the Guest Speaker:
Eugene Meyer is the Founder and Head of Strategy at FLANCE Directive Creators, a creative brand agency based in Cape Town, South Africa.
In 2009, he established a creative consultancy aiming to make the type of strategy and design only found in larger agencies available to small and medium size enterprises focusing on entrepreneurial businesses. Over the course of 9 years he moved into management consulting, assisting businesses with end to end brand development. He actively manages the whole process, from establishing marketing objectives to setting up project plans and departmental budgets. He supports marketing teams and builds capacity within organisations where the marketing department is not fully set up.
Beyond the traditional channels of marketing, Eugene has delved into incorporating experiential marketing into the marketing mix and have been involved in various events and activations for brands such as Verve Clicquot, Chevron, Qatar Petroleum Company and Absa Bank. It was here that he has developed his ability to harness the senses as part of the marketing experience by incorporating light, architectural installations, sound and food to amplify the brand experience for participants.
His experience across multiple industry sectors (FMCG, Healthcare, Retail, Hospitality and Petroleum) has enabled him to be very flexible in his understanding and approach to marketing.
By attending this Masterclass, you’ll learn;
– What a pitch deck is and how to create an effective business pitch.
– How to tell/sell your story
– Important business must haves(sound business model, revenue projections and target customer etc) when pitching.
– What investors want to see
– Pitch deck layout and formatting
– Presenting your financials
– How to create exit options for investors
Who should attend?
This Masterclass is targeted at the following people:
– Fashion and Creative Entrepreneurs
– Business Consultants
– Fashion Business owners
Knowing how to communicate the value of your business is one of the most important yet underestimated skills for entrepreneurs and professionals.
Ok, I’m in…what do I need to do to attend?
Great! Book your place now (very limited places) and come prepared to do some learning, sharing and connecting.
Date: 18th May 2019
Time: 10 AM – 2 PM
Venue:Plot 15b, Block 52A Omorinre Johnson Street, Lekki Phase 1